We'll keep trying to introduce you to the world's most impressive creatives. Jay Bizzy is our newest discovery, and his new single just dropped. The lyrics and ambiance of the song titled "No Hook 2" take listeners on an emotional journey, proving that they elicit significant reactions and that was the sole aim of the 23-year East London-based artiste. The song has a certain quality that...

By eliminating potential sources of distraction, he succeeded in his goal of making this song compelling and interesting. The new single "Cherry," featuring the seductive singing of French vocalist Kenri Louis, is the fruit of his labor. The audience is more likely to be transported into another world when listening to music that mixes sensuality and captivating vocals. That's the song's first redeeming feature. Deep understanding is...